Our services in Digital Marketing are expansive, and we tailor our marketing platforms to your business. Keep reading for the low-down on two of the most prominent online marketing strategies available in 2016, and how they can assist your business in reaching success:

Social Media Management
This is a big one. Social Media has opened up new possibilities for businesses across the world in terms of networking, growth and marketing. Social Media Management is a useful and successful way of building the online presence of your business. It should be remembered that Social Media is all about speed. Your posts need to be informative, entertaining, but most importantly, concise. In 140 character or less, you have the ability to advertise your business to a broad spectrum of potential customers across the world.

Success in Social Media runs on the basis of two factors: the nature of your posts, and the frequency of your posts. Your posts need to give your potential consumers details, keeping them intrigued in your service. If you have discount codes or special offers, let them know through social media, so that they press that ‘follow’ button to stay informed. Through Social Media, you can direct potential customers to your website, so as to increase traffic of your site and increase the chances of a sale. Our Social Media Management packages enable frequent posts – with packages starting with one unique post per day (on 3 major platforms: Facebook, Twitter & LinkedIn), so you can be sure that your Social Media posts are regular and interesting.

Our Social Media packages include the written content of the posts as well as the management and production of the posts on each platform. UWD works alongside you to ensure that your business’s aims and audience is reflected in the posts created. With this service, you can rest assured that your Social Media worries are being taken care of.

SEO
Search Engine Optimisation (SEO) looks at the ranking of your website on search engines such as Google. By increasing your SEO, you are racing your way to the top of Google’s search results – so more potential consumers can find you. This is a sure-fire way of beating competition and putting your business at the forefront of your industry. Search Engines use analytics to measure your website’s relevance, size and quality before deciding where to place you on the search results. Our trained SEO analysers are able to improve your SEO results organically and ethically, resulting in the long-term success of your business’s website.

Our packages integrate our knowledge in web design and digital marketing to ensure that your brand awareness increases and your potential prospects are converted into enquiries. Our in-house SEO analysts work alongside you to ensure that your website reaches its maximum potential.

Visit our store for prices on each of these services. Have any questions about any of our digital marketing strategies? Use our contact form here to get in touch with us, alternatively give us a call on 01206 588000 or email sales@universalwebdesign.co.uk